About us

Get to know who we are, what we do and why we do it

We’re experienced care home marketing specialists

We’ve been working within the care home and senior living sector since 2011, and have helped many clients transform their digital marketing and grow their businesses.

We’re also one of the UK’s leading providers of 360 Virtual Tours.

Care Home 360 is a sister brand of Soft-Focus Prodcutions Ltd,  specialists in corporate video production, photography and virtual tours. The Care Home 360 brand is dedicated to the care sector, and between the two brands, they share a wealth  of resources, experience and knowledge.

And we’re here to help you…

Experience the benefits of virtual tours

During the height of the pandemic and its lockdowns, in-person tours became almost impossible and, as a result, many care providers struggled to convert prospects into real sales.

To help bridge this gap many care providers turned to us to provide care seekers with virtual tours of their homes.

Based on the feedback we’ve got from our existing clients, there are a number of benefits you will experience once you’ve got your first virtual tour live:

  • Prospects will spend more time interacting with your brand,
  • Your organic search keyword rankings will improve and,
  • You will acquire more new clients.

Running a happy care home, maintaining high standards and building a business is incredibly rewarding - and very challenging

Let us help you harness the power of digital marketing and ease some of those pressures.

Benefits & Advantages of

Using our virtual tours expertise

Years of experience

We’ve been building virtual tours for care homes and senior living facilities throughout the UK, since 2011.

Showcase your care home

The beauty of virtual tours are that, time and time again, they always showcase your home at its very best

Unique features

Use our unique live chat feature to talk to prospects while you walk through the virtual tour together.

Post-production skills

Our experience in post-production makes a difference too, whether it’s adding subtle branding to features or special touches like interactive information points and embedded videos.

Our secure hosting

We host the majority of the 360 Virtual Tours we build for clients.

All you have to do is to embed a bit of code into one of your web pages.

Ongoing support

They’re also futureproof too – we can add whole new sections and make any changes you want once we’ve built your first virtual tour.

Find out more about the virtual tours for care homes we create.

Are you ready to have a chat about our 360 Virtual Tours?

Drop us an email and we'll arrange a free consultation at your convenience.

Our Team

Meet the care home brand and marketing professionals

We are based in the busy town of Warwick, in the heart of England. 

Our passion stems from our enthusiasm for cameras and digital technology. 

Our expertise comes from having provided photography, videos and virtual tours for clients since 2011.

Our business focus comes from us listening and responding to the needs of all our clients, past and present.

Edward Sanchez


Edward is our Director, you’ll get to meet him when he pops over to do your shoot. 

A self-confessed nerd, he’s constantly on the lookout for the very latest tech so he can provide all our clients with the best outcome possible.

Beckie Sanchez


Beckie is the operational brains and project manager and is the backbone of the production company.

She’ll be the one who will guide you through the project from first call to final delivery.